Glam Media, one of the largest publishing and advertising networks on the Web, is revealing its third branded content channel today: health-focused
Bliss. Bliss, which will be a content hub of health and wellness sites, joins male-focused vertical
Brash and womens entertainment, style and fashion channel
Glam.com. Glam's networks currently have a total reach of 90 million people a month in the U.S and 200 million monthly visitors globally. Glam says that traditional health and wellness sites (i.e. WebMD) have more narrowly focused on more medical and condition-related topics and are missing the opportunity to reach a wider audience with the prevention and wellness angle. Bliss' content will include information about diet and nutrition, empowerment, alternative healing, green living, exercise, fitness, parenting, pregnancy and more.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/FSgdDaWiLAw/
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